E-Commerce & SEO Executive

P&O Ferries are proudly part of the DP World family; with over 150 businesses across more than 40 countries, DP World is a world-leading enabler of global trade.

A household name for over 180 years, P&O Ferries have a rich heritage in ferry services. Our ships sail across the English Channel, North Sea and Irish Sea, and we employ almost 2,000 people across the business.

Here at P&O Ferries we are seeking an E-commerce & SEO Executive to join our team based in Ashford/Woking on a permanent basis.

This is an opportunity to work as part of the Digital Performance team, helping to ensure our e-commerce platform is continually optimised, commercially effective, and delivers an engaging customer experience across all markets.

The successful candidate will have a proven record in e-commerce or digital marketing, content management, and using data to influence performance and conversion. The role is based in our Ashford/Woking office, with 1-2 days from home per week.

Key responsibilities and duties:

• Daily management and maintenance of the P&O Ferries websites across multiple markets (UK, French, German, Dutch, Polish)
• Building and updating web pages, including offers and informational content, using our CMS (Sitecore)
• Writing and developing engaging content for campaigns, offers, FAQs, travel information and inspiration pages
• Coordinating with internal stakeholders to ensure content is accurate, up to date and aligned with marketing campaigns
• Managing and collaborating with agency partners to deliver SEO and content enhancements
• Analysing website performance, conversion rates and content effectiveness, using insights to recommend improvements
  • Supporting the delivery of digital projects and new website features, including testing and asset gathering

The ideal candidate will:

• Have experience working in an e-commerce or digital marketing role
• Be confident using a CMS (Sitecore desirable)
• Have strong content writing, editing and proofreading skills
• Be comfortable analysing data to inform decisions and optimise performance
• Demonstrate problem-solving skills and the ability to bring new ideas
• Have an understanding of the online customer journey and conversion optimisation
• Show strong organisation skills and the ability to meet deadlines

Desirable:

• Experience using Google Analytics
• SEO knowledge or hands-on experience
• Experience working across multiple international markets

Location: Ashford/Woking – this role operates Monday to Friday, with hybrid working available. Travel between offices will be required and will be covered in accordance with our expenses policy.

At P&O Ferries, we want you to be you. Not only will that make us stronger, but it allows us to bring authenticity to everything we do. Our customers come from all walks of life — and so do our employees. We are all about connecting the world, and that starts with the connections we build at work.

When we recruit, we want you to bring your whole self to work. We are committed to increasing diversity across our workforce and know we cannot be the best unless we recruit the best — regardless of race, gender, sexual orientation, gender identity or expression, lifestyle, age, educational background, national origin, religion or neurodiversity. #pando