We are Legend.
We exist to build legendary experiences, by growing winning brands that people love, together.
For over 20 years, we’ve built cutting-edge products in the world’s most competitive comparison markets: iGaming, Sports Betting, and Personal Finance.
We’re 700+ Legends strong. As a team, we’re growing an industry-leading portfolio that continues to attract and entertain 100s of millions of people worldwide.
You might not know our name, but we power some of the biggest iGaming, Sports Betting and Personal Finance brands worldwide. We drive performance behind the scenes, and let our results do the talking.
Our company has a unique DNA and culture nurtured over two decades. Everything we do is driven by our five core values: Rocking It, Win as One, Build the Future, Shipping Greatness, and Play to Win. These form an energy and team spirit that inspires us to do our best work.
From amplified career paths to supercharged online journeys for our users, we deliver magic rooted in method.
Want in?
Unlock the Legend in you.
Your path to legendary impact starts here
Ready to bring your link-building experience to the team taking the industry up a level?
Passionate about making a difference in how we implement paid and other strategic off-page initiatives?
As a Senior Off-Page SEO Manager at Legend, you’ll be making an impact from day one.
You’ll join a team of 6 Off-Page SEO Specialists. You’ll co-own growing and managing a team and implement paid and other strategic off-page initiatives that will supercharge our SEO efforts and drive commercial success across our iGaming brands. as we aim to expand fast, with multiple site launches planned across dozens of languages and regulated iGaming markets worldwide. You’ll be responsible for:
- Leading and growing a high-performing off-page SEO team – Hire, mentor, and develop team members, fostering a culture of collaboration and continuous improvement.
- Developing and executing a scalable link-building strategy – Create and implement innovative paid and organic link-building initiatives that drive authority, rankings, and traffic.
- Establishing and expanding strategic partnerships – Identify and build relationships with key industry partners, publishers, and content creators to enhance outreach efforts.
- Acting as a liaison between the team and pillars – Maintain clear communication, ensuring transparency, alignment, and collaboration across SEO, content, and commercial teams.
- Managing reporting and the budgeting processes – Track performance, optimise spending, and provide data-driven insights to refine strategies and maximise ROI.
Are you ready to make your Off-Page SEO impact?
Our Commitment We provide the skills, tools, and support to help you succeed, with full backing from your manager and team.
Your First 3 Months You'll onboard quickly, gaining insight into our SEO strategies and performance. Your focus will be assessing link-building efforts, optimising vendors, and setting KPIs. By the end, you'll have started new initiatives, begun hiring, and established a foundation for success.
By 6 Months You’ll lead link-building expansion, refine processes, and structure your team. Your strategies will align with market goals, drive performance, and enhance reporting to optimize SEO impact.
A Successful First Year Success means boosting off-page SEO, building a strong team, and expanding backlinks to improve rankings. Your leadership will drive sustained SEO growth and elevate Legend’s presence.