SEO Strategy Executive

Reporting To: SEO Strategy Manager

ABOUT HAVAS MARKET:

We are Havas Market, part of the Havas Media Network. We believe in in the fusion of commerce and performance to drive limitless performance. We break down barriers between commerce and performance to build cohesive multichannel purchase experiences that powerfully combine tech and human flair.  

Havas Market expertise spans four core specialist services: paid media (PPC, paid social, shopping international), owned (SEO, CRO, content, creative, localisation), commerce (Amazon, Marketplaces, Retail Media, social commerce) and earned (digital PR, social).  

We help clients to: 

• Connect with the human behind the click ​– we harness human-led planning and technology to create experiences that connect more deeply and drive superior digital performance.​ 

• Capture meaningful metrics that matter – we focus on meaningful results that drive business impact, not just superficial metrics, ensuring client strategy delivers real commercial success. 

• Combine curious minds and powerful technology – we turn data into actionable insights, all powered and delivered by cutting-edge technology, giving clients a competitive edge in market.

THE ROLE:
 

We’re looking for a smart and motivated individual to take on the role of SEO Strategy Executive within a scaled SEO team that spans both Leeds and London.

Within the role you will support with creating an overall SEO strategy, spanning Technical, Content and Digital PR across a diverse and exciting portfolio of clients that includes established household brands.

Specifically, you will be supporting your manager to interpret client’s briefs and deliver inventive and effective solutions that deliver against their SEO objectives. We need someone to support our SEO strategy function with engaging tasks including audience research, keyword analysis, content auditing and data mining.

You will play a key part as a member of an integrated client campaign team. As such, you will need to be comfortable being involved with formal communication and able to build strong relationships with client stakeholders and internal teams.

Extensive training will be provided by the wider team of AMs and ADs to ensure you have the right knowledge and support to succeed in this role. A passion for SEO, a head for solutions-focused and strategic thinking would be ideal. Strong organisation skills will also help you given you will be working multiple clients and teams across Havas Market.

KEY RESPONSBILITIES:

• Be able to contribute and support on the delivery of the end-to-end SEO strategy for your client set.
• Learn to support with coordinating campaign teams across Technical, Content and DPR departments, as set out by your AM, in-line with the strategy.
• Develop strong working relationships across internal teams such as Technical, Content and DPR.
• Learn to perform audience and search term research, content auditing and competitor analysis.

• Support in developing strategic plans, roadmaps and client goals for each of your assigned clients, alongside our SEO Strategy Managers.

• Acquire working knowledge of core SEO tools, including Ahrefs, SEMRush, GA4, Google Search Console etc. to support with analysing sites and data-sources to identify site issues and opportunities for improvement.
• Support with SEO tasks effectively within the deadlines and the SLAs laid out within client scopes and as determined by your line manager. 
• Assist with reporting and insight generation for your client set – whether this is BAU or for larger client meetings, i.e. QBRs.
• Be comfortable presenting your work and results to internal teams, and even clients if necessary.
• Join client calls as appropriate and once confident contribute to regular reporting meetings.
• Prepare presentation material for client calls and meetings as required by your line manager and/or client service team.
• Ensure you learn, and have a good grasp of, our agency best practice to ensure the work you deliver aligns to these high standards.
• Over time, work with your line manager to ensure you’re able to feed into roadmaps and can input into strategic recommendations for clients.
• Be confident to raise issues to management or flag concerns internally when required.
• Proactively monitor industry developments to ensure your SEO knowledge remains up to date.
• Lean into using AI tools to support with output efficiency.

DESIRABLE SKILLS AND EXPERIENCE:

• Previous knowledge or basic understanding of SEO desirable but not essential as we will provide all necessary training.
• Good strategic thinking & problem-solving skills, with a solution focussed mindset
• Comfortable communicating confidently with internal teams and clients - written and verbal, with the ability to convey work and results effectively.
• Interest in SEO and ideally digital more broadly.
• Organised, self-starter with excellent attention to detail.
• Good project management skills, with ability to manage multiple tasks at once.
• Strong time management skills and ability to prioritise workload and meet deadlines 
• Proactive, can-do attitude.
• Good collaboration skills and a desire to work with others.