SEO Technical Automation Marketer

Most young people aren't asking "How do I find a job?" They're asking, "Who can I become?" 

That's the question traditional hiring infrastructure wasn't built to answer. Career platforms treat people like résumés. Educational systems prepare students for pathways that may not fit. Employers struggle to find talent that's been there all along. 

The gap isn't skills. It's connection. It's clarity. It's infrastructure that actually works for how people grow. 

Tallo was built to close that gap. We help 2 million young people across all 50 states figure out who they are, explore what's possible, and connect to opportunities that fit—not just any job, but careers they can actually see themselves in. 

We're not a job board. We're a career collaborator. Individuals 13-30 use Tallo to discover careers they never knew existed, access scholarships and training, build portfolios that show what they're capable of, and connect directly with employers looking for people like them. 

For employers and partners, we're how you reach early talent before your competition does—and do it in a way that's compliant, effective, and built specifically for engaging young people. 

The talent is there. The opportunities are there. What's been missing is a platform that treats career development like the continuous, non-linear journey it actually is. 

Come help us prove that when you build infrastructure around people—not just jobs—everyone wins.

SUMMARY: Tallo is seeking an SEO Technical Automation Marketer to help drive our marketing efforts from strategy to execution. In this role, you’ll be working with our team in overseeing SEO efforts, marketing automation, paid campaign development, analyzing data, and optimizing growth channels. The ideal candidate is versatile, data-driven, and excited about building marketing from the ground up in a startup environment. You will have the opportunity to help shape our brand voice, engage our user community, and directly impact user acquisition and retention. Experience in a remote work setting and the ability to self-manage is essential.

As an SEO Technical Automation Marketer, you'll be part of a collaborative team that values innovation, quality, and user-centric design. This position is full-time and 100% remote, giving you the flexibility to work from anywhere while closely collaborating with colleagues across departments. We welcome candidates with 5-years of SEO optimization experience and care more about your skill set, track record, creativity, and portfolio than any specific degree. If you have a passion for marketing and a drive to keep learning, this role offers a fantastic opportunity to apply and grow your skills and make a real impact. 

ESSENTIAL FUNCTIONS:   Reasonable accommodations may be made to enable individuals with disabilities to perform the essential duties.

• Marketing Strategy & Planning: Develop and execute comprehensive marketing strategies that align with company goals and speak to our target audience (people exploring careers, training, and jobs). Conduct market research and competitive analysis to identify opportunities and trends in the career exploration industry. Set clear marketing KPIs (e.g., lead generation, conversion rates) and create actionable plans to achieve them. 
• Technical SEO & Content Creation: Assist in overseeing content across multiple channels including producing blog posts, guides, and social media content that provide value to early explorers, career starters, and career changers. Ensure content is optimized for SEO to increase our online visibility. Collaborate with design to produce engaging visuals or videos for campaigns. 
• MarTech & Agentic Automation: Build and own agentic automation systems that power our SEO, email, CRM, and growth funnels. Oversee n8n.io, Segment, and next generation platforms. 
• Paid Digital Marketing: Oversee multi-channel digital campaigns on platforms like Google Ads, Meta, Reddit, and LinkedIn; continuously optimize keywords and ad spend for best ROI.
• Analytics & Optimization: Track campaign performance across all channels using Google Analytisocial media insights, and CRM data. Prepare regular reports on key metrics (website traffic, conversion rates, CPA, etc.). Use data- driven insights to A/B test landing pages, refine messaging, and improve conversion rates. Continuously experiment with new growth tactics and iterate based on what the data shows. 
• Brand Management: Maintain a consistent brand voice and visual identity in all marketing materials. Ensure that our messaging resonates with our audience of early explorers, career starters, and career changers and remains aligned with our mission of empowering the next generation of talent. Monitor our brand reputation online (social media, reviews) and engage positively with our community. 
• Cross-Functional Collaboration: Work closely with the Product Team to align marketing campaigns with product launches and features. Coordinate with our Partnerships and Implementations teams to produce enablement materials and understand user feedback. Because we’re a small team, you may also interface with company leadership regularly to report on marketing progress and propose new initiatives. 
• Leadership & Mentoring: Take initiative in leading marketing projects end-to- end. Mentor any junior marketing managers, coordinators or interns, sharing full-stack marketing knowledge. Act as the marketing lead in cross- department projects, ensuring goals are met and stakeholders are informed.