SEO Specialist
Location: Remote, FL, USA
Zen Media is the go-to B2B marketing and PR agency helping enterprise software, healthcare technology, professional services, and manufacturing brands achieve measurable growth and industry leadership. By combining strategic content, earned media, and social amplification, we help our clients influence discerning buyers, shorten sales cycles, and drive ROI. Our work has been featured in leading publications such as Forbes, Fast Company, Ad Age, and The Wall Street Journal, and we have consistently delivered double-digit growth and increased market share for our clients.
Role Overview
We are seeking a detail-oriented SEO Specialist to support and optimize Zen Media’s client campaigns. This role requires a professional with a sharp attention to detail, a deep understanding of SEO best practices, and the ability to manage both technical and content-driven SEO initiatives. The SEO Specialist will play a critical role in ensuring our B2B clients achieve strong organic visibility, high-quality traffic, and measurable business results.
Key Responsibilities
- Conduct comprehensive SEO audits, identify issues, and implement optimization strategies.
- Perform keyword research and mapping to guide content strategy for B2B clients.
- Optimize website content, metadata, and on-page elements for maximum visibility and relevance.
- Monitor and enhance technical SEO factors, including site speed, crawlability, indexing, and structured data.
- Track, analyze, and report on SEO performance metrics (rankings, traffic, conversions) with actionable insights.
- Collaborate with content and PR teams to align SEO with strategic content marketing and earned media efforts.
- Stay updated on search engine algorithm changes, industry trends, and new tools to ensure client strategies remain competitive.
- Manage SEO tools and platforms (e.g., Google Search Console, SEMrush, Ahrefs, Screaming Frog).
Qualifications
- Strong attention to detail and ability to deliver error-free, optimized campaigns.
- 2–4 years of proven SEO experience, ideally within an agency or B2B marketing environment.
- Solid understanding of on-page, off-page, and technical SEO practices.
- Proficiency with SEO tools (e.g., SEMrush, Ahrefs, Screaming Frog, Moz).
- Hands-on experience with Google Analytics 4 (GA4), Google Search Console, and Tag Manager.
- Ability to analyze data and translate insights into actionable recommendations.
- Knowledge of content marketing and how SEO integrates with PR and digital campaigns.
It’s a plus if you have:
- Experience optimizing websites in enterprise, SaaS, professional services, or manufacturing industries.
- Familiarity with schema markup, local SEO, and international SEO strategies.
- Basic knowledge of HTML, CSS, or JavaScript for technical SEO implementation.
- Previous experience in a digital agency or B2B-focused SEO role.
What’s Your Next Step?
If you are a highly detail-oriented SEO professional passionate about driving measurable results, we’d love to hear from you. At Zen Media, you’ll collaborate with a dynamic team and contribute to strategic campaigns for leading B2B brands, helping them increase visibility, credibility, and revenue growth.
Still Unsure?
If you'd like to learn more about Zen Media before making your decision, we invite you to check out the links below: