Job Title: Senior Executive - SEO
Experience: 4+ Years
Location: Indore, MP
Job Overview
We are looking for a highly driven SEO Senior Executive to lead and execute advanced SEO strategies to improve organic visibility, drive high-quality traffic, and generate business opportunities. The ideal candidate should have strong experience in a service-based IT company and be well-versed in modern SEO, including AEO, GEO, and content-led growth strategies.
Key Responsibilities
·Conduct advanced keyword research and search intent mapping
·Perform in-depth competitor analysis and identify growth opportunities
·Lead on-page and technical SEO initiatives (Core Web Vitals, indexing, crawl optimization, site architecture)
·Develop and execute high-quality link-building strategies, including guest posting on relevant and authoritative platforms
·Own and scale content strategy, ensuring alignment with SEO, AEO, and GEO best practices
·Drive AEO (Answer Engine Optimization) to capture featured snippets, FAQs, and voice search opportunities
·Implement GEO (Generative Engine Optimization) strategies for visibility across AI-driven search platforms
·Manage and grow the company’s presence on Medium, including content publishing, optimization, and audience growth
·Collaborate with content, design, and development teams for SEO implementation
·Monitor, analyze, and report performance metrics and KPIs
·Stay updated with search engine algorithms, AI search trends, and industry best practices
Required Skills & Tools
·Hands-on experience with:
·Google Analytics (GA4)
·Google Search Console
·Ahrefs / SEMrush / Moz (or similar tools)
·Strong expertise in on-page, off-page, and technical SEO
·Proven experience in guest posting and link acquisition strategies
·Experience in managing and growing content platforms like Medium
·Working knowledge of AEO & GEO principles (schema, structured data, entity-based SEO, conversational content)
·Understanding of HTML, website structure, and CMS platforms
·Strong analytical mindset and data interpretation skills
·Excellent communication and content writing abilities
Preferred Background
·4+ years of SEO experience in a service-based IT company
·Experience in B2B, SaaS, or technology domains
·Proven track record of improving rankings, traffic, and lead generation