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Website & SEO Specialist

AmeriVet
Full-time
On-site
San Antonio, Texas, United States

About AmeriVet:

AmeriVet partners with veterinary clinics across the U.S., providing operational, marketing, and business support to help them grow. As we expand our digital marketing efforts, we are seeking a Website & SEO Specialist to optimize our web presence, enhance user experience, and drive organic search performance. 

About the Role:

The Website & SEO Specialist will be responsible for maintaining, optimizing, and improving website performance, search engine visibility, and user experience. This role will play a critical part in driving organic traffic, improving local search rankings, and ensuring website content is optimized for both search engines and users. The ideal candidate is a technical problem solver and data-driven marketer with hands-on experience in SEO best practices, website CMS management, and conversion rate optimization (CRO). 

Key Responsibilities:

Website Management & Optimization 

  • Manage day-to-day website updates, content uploads, and technical improvements across AmeriVet’s corporate site and individual clinic websites. 

  • Ensure website structure, navigation, and content align with UX/UI best practices to drive engagement and conversions. 

  • Work with developers, designers, and content teams to optimize page load speed, mobile responsiveness, and overall site performance. 

  • Track and resolve website issues such as broken links, 404 errors, and site indexing problems. 

  • Implement A/B testing and conversion rate optimization (CRO) strategies to enhance user engagement and lead generation. 

SEO Strategy & Execution 

  • Conduct keyword research and competitive analysis to identify opportunities for organic growth. 

  • Optimize on-page SEO elements, including meta titles, descriptions, header tags, and internal linking strategies. 

  • Manage local SEO efforts, including Google Business Profile (GBP) optimization, citation building, and local directory management for all AmeriVet clinics. 

  • Work with content teams to ensure all website content is optimized for search engines while maintaining a strong user experience. 

  • Monitor and improve backlink profiles, working with partners and agencies to build high-quality inbound links. 

  • Stay up to date with Google algorithm updates and SEO trends, adapting strategies as needed. 

Analytics & Reporting 

  • Track and analyze SEO performance, organic traffic trends, and conversion rates using Google Analytics, Google Search Console, and SEO tools (SEMrush, Moz, Ahrefs). 

  • Create monthly reports on website and SEO performance, providing actionable insights to improve rankings and site engagement. 

  • Develop and maintain SEO dashboards to track key performance indicators (KPIs) and report findings to the Senior Manager of Digital Marketing. 

What We’re Looking For: 

  • 3+ years of experience in website management, SEO, and digital optimization. 

  •  Hands-on experience with website CMS platforms (WordPress, Hubspot, Contentful, or similar). 

  •  Strong technical SEO knowledge, including site architecture, schema markup, and structured data implementation. 

  •  Experience managing Google Business Profiles, local citations, and multi-location SEO strategies. 

  •  Familiarity with SEO tools like Google Search Console, SEMrush, Moz, Ahrefs, or Screaming Frog. 

  •  Basic knowledge of HTML, CSS, and JavaScript for minor site adjustments and troubleshooting. 

  •  Experience with Google Analytics (GA4), tag management (Google Tag Manager), and heat mapping tools (Hotjar, Crazy Egg, or similar). 

  •  Strong analytical skills, with the ability to translate data into actionable insights. 

  • Experience working in multi-location businesses, franchise marketing, or healthcare-related industries is a plus. 

Why Join Us? 

Impact – Play a critical role in shaping AmeriVet’s digital presence and search visibility. 

Growth – Join a fast-growing company with opportunities for career advancement. 

 Innovation – Work with a data-driven, test-and-learn marketing team that values creativity and results. 

Ready to optimize AmeriVet’s digital presence? Apply now and help us elevate our website and SEO strategy! 

At AmeriVet, we’re committed to your growth, development, well-being, and success. We empower team members with the resources, support, and opportunities needed to thrive in their careers and make a lasting impact in our communities.

 

Here’s what you can expect when you join our team:

  • Tailored development programs, mentorship, and career pathing to help you achieve your unique goals.
  • Competitive pay, performance bonuses, 401(k) matching, and student loan assistance to foster your financial well-being.
  • Health, dental, vision, life insurance, and mental health resources to support your overall well-being.
  • Generous paid time off and holidays, because your personal time matters.
  • A supportive, collaborative environment where everyone feels a sense of belonging.

 

At AmeriVet, your unique skills and passion are celebrated, and every team member has the tools to thrive. Our people-focused approach is centered on helping you grow in your career while making a meaningful impact on the communities we serve.

APPLY NOW
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